Top Automotive Minds from Audi, Mercedes, and BCG join Easelink's Industry Advisory Circle to Drive Automated Charging Standardization
With Matrix Charging® Easelink is set to establish the new industry standard for automated charging. To drive the adoption of this standard, Easelink has formed an Industry Advisory Circle, comprising:
- Axel Strotbek - former CFO of AUDI AG.
- Konstantin Neiß - Director Transmissions & eDrivetrain - R&D at MERCEDES AG.
- Thomas Dauner - former Senior Partner and Global Lead of Industrial & Automotive Goods Practice at Boston Consulting Group (BCG).
Graz, September 26, 2024. These top-class industry experts, who also have personally invested in Easelink, will now help to leverage the global industry momentum of Matrix Charging® by contributing with their vast technological and strategic experience.
Beside my advisory roles at ZF Group, FEV Group and Codasip, I’m very excited to have the opportunity to support a young and innovative tech company. It’s impressive what Easelink has achieved over the last years. Easelink‘s unique and efficient automated charging solutions offer great innovation and diversification opportunities and is one of the next essential steps towards user centric EVs.
The technologically unique approach of Matrix Charging sets a new benchmark in efficiency, cost-effectiveness and robustness. These three properties are key factors when it comes to the integration of automated charging in new vehicle plattforms. In front of this background the technology has the most promising chances to evolve as a standard.
The automotive and electrical industry are merging together. A central intersection is the automation of the charging process. I share Easelink’s vision of EVs always being connected whenever parked. This is important for smart and bidirectional charging applications and will open up new business opportunities.
To pave the way towards an industry standard for automated charging it not only needs the strongest technology but also a solid strategy and unwavering support throughout its implementation. We are pleased to welcome Alex, Konstantin and Thomas to our Industry Advisory Circle whose expertise significantly supports our leadership team. Easelink is perfectly positioned to drive the successful implementation of Matrix Charging and shape the future of automated EV charging.
This Industry Advisory Circle, which is advancing global automotive projects and standardization, greatly complements the expertise in company scaling and financing of Easelink's board of investors, represented by Set Ventures, EnBW New Ventures, Hermann Hauser Investment, and Smartworks.
Easelink is a high-tech company headquartered in Graz, Austria, and dedicated to development of the automated conductive charging solution “Matrix Charging®” for electric vehicles. The innovative character of Easelink can be seen in its many patents and trademarks. Easelink, with sites in Austria and China, currently has 40 employees and actively contributes to various standardization bodies for charging technology, such as the relevant working groups of the Charging Interface Initiative (CharIn), the International Electrotechnical Commission (IEC) and the International Organization for Standardization (ISO). Within the framework of cooperative projects, a number of leading automotive manufacturers and suppliers, infrastructure providers and vehicle fleet operators are already making use already of the innovative Matrix Charging® technology.
With the Matrix Charging® charging technology, the electric vehicle is charged automatically without the need to manually plug in a charging cable. As soon as the vehicle is positioned above a fixed charging pad in the parking lot, the Matrix Charging® Pad, a so-called Connector is lowered from the underbody of the vehicle. The Connector connects to the Matrix Charging® Pad fully automatically.